Packaging Innovation
The pack is part of the formulation.
The pack is part of the formulation.
Packaging decides shelf life as much as the recipe does. It also carries about a fifth of your unit cost and all of your sustainability exposure. We treat pack development as a technical project with barrier data, machinability trials and cost modelling.
What a Packaging Innovation project looks like
How we work on Packaging Innovation
Barrier & shelf-life matching
WVTR and OTR targets derived from your product's actual degradation mode.
Material rationalisation
Structure simplification, down-gauging and cost reduction without shelf-life loss.
Sustainable packaging
Recyclable mono-material, EPR readiness and honest sustainability claims.
Machinability trials
Running new structures on your existing filler before committing to volume.
Shelf impact & ergonomics
Structural and graphic decisions tested for retail visibility and opening experience.
Supplier qualification
Converter evaluation, specification issue and incoming quality standards.
Start with a technical conversation, not a proposal
Tell us the product, the target cost and the deadline. In the first call we will tell you whether it is feasible, roughly what it will take, and what we would check first. If it is not a fit for us, we will say so.
Quick facts
- Service
- Packaging Innovation
- Response
- Same working day
- Confidentiality
- NDA before brief
- IP ownership
- Client, in full
- Coverage
- India & export
Questions we get asked
Can we move to recyclable mono-material?
Frequently yes, but barrier performance must be re-validated. We run a shelf-life study in the new structure before you switch.
How much can packaging cost be reduced?
In our projects, typically 8-18 percent through structure and supplier rationalisation, without changing shelf life.
Do you design artwork?
We write the technical and regulatory content and work alongside your design agency on the layout.
Tell us what you are trying to make.
Send the brief, the sample or just the idea. You will speak to a consultant, not a call centre.

